Description

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China has been one of the first countries to develop its own aesthetic for dynamic images and to create animation films with distinctive characteristics. In recent years, however, and subject to the influence of Western and Japanese animation, the Chinese animation industry has experienced several new stages of development, prompting the question as to where animation in China is heading in the future.

This two-volume set describes the history, present and future of China's animation industry. The author divides the business's 95-year history into six periods and analyses each of these from an historical, aesthetic, and artistic perspective. In addition, the set focuses on representative works; themes; directions; artistic styles; techniques; industrial development; government support policies; business models; the nurturing of education and talent; broadcasting systems and animation.

Scholars and students who are interested in the history of Chinese animation will benefit from this set and it will appeal additionally to readers interested in Chinese film studies.

About the Author

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Sun Lijun is the Vice President of Beijing Film Academy, President of China Animation Institute of Beijing Film Academy, Vice President of China Animation Association, and the President of Beijing Film and Television Animation Association. He published widely on animation. Famous publications include Modern Animation Design, Animation Art Dictionary, Animation Fundamentals, etc.